WHSmith chooses Aerofoils

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Published: 05 February 2019


Retailer WHSmith has joined the growing list of companies choosing to use Aerofoil shelf-edge technology on its open-fronted refrigerators in more than 430 travel stores.

The device, from Aerofoil Energy, is influenced by Formula One aerodynamics from Williams Advanced Engineering and helps guide cold air down the fridge more efficiently, meaning substantially less is spilt from the cabinet, resulting in lower energy use, fewer carbon emissions and warmer aisles in stores.
Paul McAndrew, Aerofoil Energy CEO, said: “We are delighted that WHSmith has chosen Aerofoil to capitalise on the substantial benefits that our technology will bring to its retail estate. Our customers enjoy savings of up to 30% on refrigeration energy costs through this straightforward, cost-effective and retrofittable solution. By adopting Aerofoils WHSmith becomes one of our truly global clients and we are excited to see Aerofoils appearing around the world as we roll out our technology into WHSmith stores.”
 
Ignite Energy carried out successful trials in several stores in the UK and Clare Meehan of WHSmith said: “Fitting Aerofoils across our retail estate will make a major contribution to our corporate responsibility programme, most importantly by lowering our energy consumption and related emissions, but also by improving product quality and reducing product waste.”

The news follows recent news that Marks & Spencer, travel retailer SSP (including M&S, Café Ritazza, Millies Cookies, Starbucks, Camden Foods, Upper Crust and Spar Express) and Scotmid Co-operative had joined existing users such as ASDA and Sainsbury's.