Fujitsu General is the new/old name for Fujitsu's air conditioning business in the UK, the company announced today.
FG Eurofred will trade under its new name from 7th March 2016, namely 'FUJITSU GENERAL AIR CONDITIONING (UK) LIMITED”.
Sales and Marketing Director, Ian Carroll, said:
“The new name gives us the opportunity to underline what’s important to our customers. Brand recognition backed by renowned FUJITSU quality.
“This decision removes any confusion about our name and reaffirms our commitment to the UK as it has become clear that not having the highly recognisable name ‘FUJITSU’ in our company title has not made the most of an extremely strong worldwide brand.
“We have so much to shout about this year which happens to coincide with the 30th anniversary of FUJITSU GENERAL LIMITED starting its air conditioning business in the UK.”